More action needed to reduce digital marketing of unhealthy products to children, says WHO/Europe

The new WHO/Europe report “Monitoring and restricting the digital marketing of unhealthy products to children and adolescents” highlighted the need for greater monitoring of the digital marketing of alcohol, tobacco and unhealthy food products.

According to the report, although there is scare data on children’s digital lives, children’s time spent online, including on social media, has steadily grown, meaning that their exposure to digital marketing has also increased. The report urgently calls for developing and implementing a set of tools for monitoring the exposure of children to digital marketing.

The full report is available HERE.

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